Srinagar, June : TVS Motor Company with a legacy rooted over 100 years, and backed by four decades of racing pedigree, has consistently built its brand’s foundation on the ethos of experiences around mobility and motor racing. With nurturing talent being at its forefront since 1982, TVS Racing announces its partnership with KidZania, one of the world’s leading edutainment theme parks to create a first-of-its-kind racing experience for young enthusiasts and riders. After successfully introducing its experience centre at KidZania, Mumbai, TVS Racing unveiled its state-of-the-art TVS Racing zone at KidZania Delhi NCR to open the world of motor racing to the racers of the future. Home to India’s largest race track – Buddh International Circuit, the launch of TVS Racing Experience Centre at KidZania Delhi NCR will be the ultimate stepping stone for young enthusiasts into the world of motorsports.
To further up its ante, TVS Racing has announced the launch of its first virtual championship at KidZania. This two-month long championship will be based on the participation and performance of young riders on the racing simulators, assembly zone and design challenges at the TVS Racing experience centres. Aimed at creating a thrilling feat through simulated experiences, the championship will showcase the motor racing ecosystem at a deeper level.
Backed by over 40 years of racing heritage and pedigree, TVS Racing started One Make Championship in 1994, and has thus expanded the program into four categories in India. This includes a Rookie category which focuses on nurturing talent from 13 – 18 years. TVS Racing has trained over 50+ rookie riders in the country since 2021. Additionally, TVS Racing organised the first ever Asia One Make Championship in 2022.